Tuesday, November 18, 2008

Project Implicit

Okay, okay, okay.

I know it's 1:30 AM and I should have totally started my homework already, but I was actually trying to get ideas for my paper (don't worry, it's not due anytime soon) and I came across this article and blog, which brought me to this thing called Project Implicit.

You don't have to read the article or blog unless you want some background, but I strongly recommend you take a look at the Project Implicit site. Basically, it's this study conducted by Harvard that reveals people's subconscious thoughts. There's a bunch of different tests you can take, and it really has the potential of revealing things you might not have realized before.

It's pretty sick.

I took the Race, 2008 Presidential Election, and Gender-Science IATs.

Apparently I:

a) Show a strong preference for European-Americans over African-Americans (Race--don't judge, I'm sorry it's subconscious!!)

b) Show a moderate preference for European-Americans to African-Americans and a slight preference for Obama over McCain (2008 PresElec--yeah, I don't know how my "race preference" changed.) and

c) Show moderate association with Female with Science and Male with Liberal Arts as opposed to vice versa (Gender-Science--yeah, I was the odd-one-out on this one.)

Anyway, I decided to stop before it ends up being 4 AM again. It's funny though because I think [as does my roommate] that it really just depends on the society in which one was raised. (I, for example, lived in a community that was 96% white and spent most of my secondary school career delved in the sciences.)

But I thought it was kind of cool that I came to the same conclusion back in junior year when I conducted a survey about the factors that influence the career aspirations of kids and young adults. I don't remember what I found exactly, but I think I did establish that there did exist a societal bias towards certain jobs, and that influenced what kids wanted to be when they grew up.

Wow, ISR does come in use... sometimes. But yeah, definitely check out the site.

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